FLX Sports Hires Jeremiah Cerda as Head of Engineering

FOR IMMEDIATE RELEASE

FLX Sports Hires Jeremiah Cerda as Head of Engineering

SALT LAKE CITY, UTAH — [July 8, 2024] — FLX Sports, a leading sports technology company revolutionizing the athlete experience through data-driven solutions, has named Jeremiah Cerda as its new Head of Engineering. Cerda joins the team with extensive experience in enterprise-level software engineering and a proven track record of driving innovation and scale across startups and Fortune 100 companies alike.

In his new role, Cerda will lead engineering efforts for FLX Sports’ expanding utility-rich platform, a core component of the company’s integrated Athlete’s Arena. The platform helps unify athletes, coaches, universities, and brands in a single ecosystem, enabling performance development, recruiting, and brand partnership opportunities through intelligent technology.

“Jeremiah brings deep technical expertise and a leadership style that prioritizes innovation, agility, and team development,” said Lucas Pessoa, Sr. Product Manager of FLX Sports. “His experience delivering scalable, high-impact software across multiple industries makes him the ideal person to lead the next evolution of our NIL technology and ensure we’re providing the best possible platform for athletes and partners alike.”

Cerda has held engineering leadership roles at major companies including Bosch, United Airlines, Project44, and CME Group. Throughout his career, he’s led high-performing teams, championed modern technology stacks, and helped scale companies from startup to unicorn status.

“I’m excited to join a company that’s solving real problems for athletes through technology,” said Cerda. “This new sports landscape is creating brand-new opportunities for players, and FLX Sports is building the infrastructure to support them with transparency, trust, and scale. It’s a privilege to lead the engineering charge in this space and to build something truly transformative.”

For more information about FLX Sports, visit www.FLXSports.com.

For media inquiries, please contact:
Kevin D. Gulledge, CRO
KevinG@FLXSports.com

www.FLXSports.com

About FLX Sports

FLX Sports is a data-powered sports technology ecosystem designed to unify athletes, coaches, universities, and brands into a single platform known as the Athlete Arena. By leveraging cutting-edge tools and real-time analytics, FLX empowers athletes to take control of their careers, enables coaches to gain competitive advantages, provides universities with compliant support platforms, and offers brands unrivaled access to meaningful data and connections to Empower What's Next.